Independent strategy consultant with over 12 years of commercial strategy, business development, and change management experience: as a consultant, as an entrepreneur, and within industry.
Focus
Lead projects for 20+ clients: at EY, at Simon-Kucher & Partners, and independently. Primarily focused on commercial strategy:
Value-based pricing, customer base price migrations, pricing evaluation for CDD
Product packaging/versioning, monetizing innovation
Commercial excellence, discounting governance, negotiation training
Experience
Across industries: Software, tech, business services, media, travel and industrials.
Global: Project in the UK, US, China, France, Netherlands, Germany, Sweden, Italy, and South Africa.
Client types: Private-equity backed businesses, start-ups, and large multinationals.
Education
M.B.A from Imperial College London
BSc Economics from University of London
Certificate in Business Accounting – CIMA